Turku University of Applied Sciences (TUAS) has strengthened entrepreneurship education in its various educational programmes as from 2010. The shift in the strategy was aiming at creating opportunities for the blooming of new talents among its students. This article studies the outcomes from developments in the learning environment specific to the Bachelor level International Business Degree Programme (IBDP) at TUAS. The aim of the article is threefold: determining the importance of the crosscultural dimension, finding if entrepreneurial culture actually developed, and investigating the student perception on the pedagogical methodology used in the IBDP.

The study compiles findings from a survey conducted on fourteen students and some figures calculated on the overall student population. The study shows that the IBDP is a strongly cross-cultural learning environment. Students support each other when team working and learning. They develop their entrepreneurial spirit and managerial skills through project work and field action. They specifically value project work and field action as two critical pedagogical tools. Many IBDP students have bloomed further into entrepreneurial and managerial talents, capable of winning high level business idea competitions and turning their business concepts into reality. This is representative of the strong entrepreneurial culture actually developed at DP level.

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